Discovery


BetterLeasing — a Chicago-based technology provider that manages the end-to-end leasing processes of apartments and multifamily operators — faced two challenges that were stunting growth and innovation.

Technology Innovation
Being a 17 year old company, BetterLeasing was using a coldfusion-based software that limited development of more modern and elegant solutions to address their customers’ complex needs.

Competitive Edge
With each quarter, BetterLeasing fell farther behind, missing opportunities to grow and watching their expenses rise. The only way to stay relevant, they knew, was to expand their product line and embrace mobile technology.

Our Approach


To address these important technology challenges, BetterLeasing came to Mobile-DI, trusting our cloud solutions architecture and years of experience. Starting out, their biggest question was: how much will this initiative cost? To answer this question, we recommended beginning with our fixed-fee MVP Starter Package. They agreed, and together we created a roadmap — a guide to address BetterLeasing’s needs with a modern mobile application.

The MVP Starter Pack gave us the ability to have an idea for a mobile app and in a month have a full roadmap on what it would take to accomplish this development.

—Rick Paturzo, Director of Technology, BetterLeasing

The MVP Starter Pack gave us the ability to have an idea for a mobile app and in a month have a full roadmap on what it would take to accomplish this development.

—Rick Paturzo, Director of Technology, BetterLeasing

Tech Assessment


The MVP Starter Package begins with a Tech Assessment — asking questions like is there an existing tech stack? How large or complex are the technology needs? Through this process, we get a clearer picture of how simple or difficult it may be to reach a client’s project goals.

For BetterLeasing, we recommended a scalable and robust tech stack. We proposed AWS secure and PCI compliant cloud architecture to lower server costs and license fees as well as maintenance expenses for server upgrades.

Skill Identification


At Mobile-DI, we want to be more than just development contractors. We aim to integrate with and compliment existing, internal teams. For that reason our MVP Starter Pack includes an assessment of team members’ skills.

BetterLeasing came to us looking for a partner – experts to make recommendations and guide the process – not just a vendor who follows directions. We integrated seamlessly into their internal processes and complimented their team with skill set they didn’t have in-house

Roadmap


We created a comprehensive roadmap for the better leasing tech initiatives. The roadmap includes identifying tangible milestones, timeline in weeks for each milestone, resources needed to deliver the milestones and accurate cost for each milestone.

Skill Identification


At Mobile-DI, we want to be more than just development contractors. We aim to integrate with and compliment existing, internal teams. For that reason our MVP Starter Pack includes an assessment of team members’ skills.

BetterLeasing came to us looking for a partner – experts to make recommendations and guide the process – not just a vendor who follows directions. We integrated seamlessly into their internal processes and complimented their team with skill set they didn’t have in-house

Roadmap


We created a comprehensive roadmap for the better leasing tech initiatives. The roadmap includes identifying tangible milestones, timeline in weeks for each milestone, resources needed to deliver the milestones and accurate cost for each milestone.

Skill Identification


At Mobile-DI, we want to be more than just development contractors. We aim to integrate with and compliment existing, internal teams. For that reason our MVP Starter Pack includes an assessment of team members’ skills.

BetterLeasing came to us looking for a partner – experts to make recommendations and guide the process – not just a vendor who follows directions. We integrated seamlessly into their internal processes and complimented their team with skill set they didn’t have in-house

Roadmap


We created a comprehensive roadmap for the better leasing tech initiatives. The roadmap includes identifying tangible milestones, timeline in weeks for each milestone, resources needed to deliver the milestones and accurate cost for each milestone.

Wireframes


We created wireframes to demonstrate to key stakeholders the concept of the mobile app initiative. This gave them their sales business development teams to effectively communicate with their customer accounts the value and services that this app initiative would offer.

Wireframes


We created wireframes to demonstrate to key stakeholders the concept of the mobile app initiative. This gave them their sales business development teams to effectively communicate with their customer accounts the value and services that this app initiative would offer.

Result


After working through the steps of the MVP Starter Package, BetterLeasing had a clear projection of cost as well as a detailed guide for the development process. This gave them the confidence to take those technology initiatives.  Betterleasing and Mobile-Di have now entered into a partnership to implement the initiatives.  The Better Leasing mobile App is coming soon to the App store and an apartment near you.

David

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